Trademark News & Screw-ups City, brewers look to resolve 'Fort Calgary' trademark disagreement

This comes from the special type of trademarks that only exist in Canada. They're called official marks where a government-controlled entity can claim a monopoly over a term or a logo—regardless of what products or services it may cover, after which nobody can adopt or register a similar term or logo without that government-controlled entity's consent. The worst part is, these official marks cannot be canceled for non-use, even when the government entity no longer exists. Blatantly unfair and totally useless from the policy perspective. On the other hand, brewers made the same mistake as so many inexperienced business owners make: they started building a brand they couldn't own because they didn't bother to check if the name was available. So while everyone is talking about finding a win-win solution, at the end of the day, it's a lose-lose for all those involved.

The video below features Andrei Mincov's commentary of this article.



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