Trademark News & Screw-ups Harley-Davidson sues Forever 21 alleging trademark violation

The true power of a strong trademark is that it allows its owner to stop not only complete copies, but also close (and sometimes not so close) imitations. Forever 21's emblem does not use the same words, but it looks very similar to Harley's iconic logo. That's why you want to register word marks and design marks as two separate trademarks, which Harley Davidson, naturally, did.

The video below features Andrei Mincov's commentary of this article.



Pick from the topics below or use our search system.

And make sure you subscribe to our YouTube channel for more free educational content.

Disclaimer: Please note that this post and this video are not and are not intended as legal advice. Your situation may be different from the facts assumed in this post or video. Your reading this post or watching this video does not create a lawyer-client relationship between you and Trademark Factory International Inc., and you should not rely on this post or this video as the only source of information to make important decisions about your intellectual property.