Trademark News & Screw-ups Kylie Minogue speaks candidly about her trademark battle with Kylie Jenner

This strategy is called BOOZL: Blame it On Over-Zealous Lawyers. Goes like this: find the most vicious lawyers out there to get the job done, then heed their advice and blame all negative-PR issues on them. By that time around, the desired result has been reached and who really gives a damn about whether the lawyers went too far. That's what lawyers do. When a cat meows, it doesn't become a nationwide sensation.

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