New York steakhouse sues Scranton steakhouse for trademark infringement

Andrei Mincov's commentary on the original article
Famous since 1887 or not, the only active trademark registration for "Carl von Luger" was registered in 2009 by the defendant, which incidentally is now considered incontestable—unless the plaintiff can prove that the registration was fraudulent. Which brings me to my favorite point, if you have a brand that you claim has been famous for 130 years, how in the world do you not trademark it for 130 years? A brand with even the minimal potential for becoming known and valuable must be trademarked ASAP.
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