Trademark News & Screw-ups Vikings seek trademarks for 'Minneapolis Miracle' and 'Minnesota Miracle'

Guess who else might want to take a free ride on a massive revenue opportunity created in the heat of a moment? The correct answer is, anyone, unless you take steps to lock that opportunity first. That's exactly what the team did. Do the math: they sold more than 1,000 shirts online within the first 48 hours. I don't know the price they were charging for their shirts or how much they invested in their trademark applications, but my gut tells me they made it back within the next couple of hours. Easily.

The video below features Andrei Mincov's commentary of this article.

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