Our latest blog posts

Rip-off Number OneFailure to perform a comprehensive trademark search before filing is the first rip-off; Their goal is to get you in the door, file for your trademark, and then see what happens. This ploy is the strategy of many trademark companies and law offices and a big problem for...

So when you trademark your brand, there are really three things you're protecting. And I sum them up with what I call three whys. The first credibility. And it has two sides to it. It's credibility in your own eyes. It's when you realize that what you're running is a...

5 Movies with Unbelievable Scenes about Trademarks and Intellectual PropertyBefore I get into my list, here's a quick disclaimer: I don't own the rights to these five movies. I'm only showing them for educational purposes and for illustration purposes, really. If you like those movies as I do, or if...

Hi, I'm Andrei Mincov, and I'm here to share the 7 red flags you should watch out for when you shop around for trademarking services. I founded Trademark Factory® because I saw thousands of brand owners ripped off by all sorts of websites and law firms who hide behind terms...

What Should You Add?What if you add something and change it to Microsoft Software Solutions? The answer is still no because you are adding only descriptive words, and Microsoft remains the dominant identifier. Nothing indicates to the consumer that this mark is uniquely yours. The purpose of your trademark...

Accepting the Trademark ChallengeMy mentor Dan Lok challenged me to create this video. He's like, “Andrei, you've got a ton of those long videos where you go through every little detail about trademarking. Why don't you create a short video that summarizes what people really need to know about trademarks...

Trademark Products Similar to YoursFirst and foremost, these protections are in place to make sure that the exact date, time, and number of your trademark are documented. This is so that trademarks that come in after yours don’t get credit for innovating something first. So anybody else who files...

It all started when I was a law student in Russia. Yes, I lived in Russia for most of my life. I can speak with a Russian accent when I try. I try not to do this all the time because it would not be very convincing but it's funny...

Protect Your Brand with ConfidenceThere is no shortage of shady characters or scams on the Internet. Vigilance is critical for today’s brand owners and entrepreneurs who are serious about building a successful trademark strategy and brand identity. Trademark Factory® provides an ideal solution to the many challenges and unique...