Andrei Mincov’s Media Kit

Expertise / Speaking Points

Trademarks

Intellectual Property

Entrepreneurship and Freedom

Andrei Mincov’s Story

Andrei Mincov became an intellectual property lawyer when his father, a well-known Russian composer, caught a radio station stealing his music to advertise Samsung. With no court experience, no knowledge of copyright, and no Google to consult, Andrei could not refuse his father’s request for help. After taking this very first case from the bottom court all the way up to one level short of Supreme Court of Russia, he won!

At the pinnacle of Mincov’s Russian legal career, with his PhD in Law, he was recognized at Top 5 IP lawyer in Russia. Andrei was then employed by the largest international law firm in the world, and was helping many multi-billion-dollar clients protect their intellectual property. Among them Apple, Microsoft, Sony, Dreamworks, J.K. Rowling, Ford, and many others.

However, that wasn’t good enough for him. Andrei felt he was becoming the type of lawyer he’s always despised: so knowledgeable in their field they think they are smarter than their clients. He wanted to go way out of his comfort zone and expand his horizons. He wanted to be in a place that respects freedom and entrepreneurship. So 18 years ago, Andrei chose to start everything from scratch and moved to Canada.

Mincov's legal career in Canada evolved from going back to law school, getting licensed as a Canadian lawyer, starting his own law firm, founding Trademark Factory^® and, eventually, having to sacrifice his lawyer license to be able to deliver guaranteed flat-fee trademarking services to clients worldwide, which he wasn’t allowed to do as long as he held on to his Canadian lawyer license.

A bestselling author of 5 books, an international speaker, and a visionary, Andrei is passionate about helping entrepreneurs Protect their ideas and cover their assets^®.

Selected Books and Articles

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Photos

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Logos

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Trademark Factory^®’s Story

Trademark Factory is a startup that re-envisions trademarking from the perspective of entrepreneurs looking for a predictable, guaranteed way of protecting their valued brands.

50,000+ trademark applications are filed in Canada every year and over 600,000 trademark are annually filed in the U.S. Even more trademark applications never get filed because many business owners don’t want to get involved in what used to be a tedious and unpredictably expensive process.

There used to be only three options for business owners when it came to trademarking.

You could file trademarks yourself, which almost invariably leads to self-represented applicants receiving a letter (called “office action”) from the Trademarks Office listing reasons why a trademark application does not meet their standards. Most people have no idea how to respond to these and abandon their trademark applications at this stage.

Another option was to use a regular law firm. The problem with this option is that law firms live and die by billable hours. The more problems your applications encounters, the happier they are. They’ll send you their two-page schedules of fees with prices for every little step of the process. This way, you won’t know your budget until the whole process is over, which usually takes fourteen to eighteen months. And when you pay all of their invoices for all the steps they have taken, there is still no guarantee that your trademarks will be registered. You are buying their time, not the result.

The third option was to use cheap online trademark filing websites. They have automated the filing process to make it easier for business owners to file trademark applications. They will help you file trademark applications for next to nothing, but all you’re getting is software that makes it simpler for you to figure out how to fill out the forms. But guess what? If something goes wrong, and it happens more often than not, the most they'll do is send you to one of their affiliated law firms, and those lawyers will charge you an arm and a leg to fix the application they’ve just filed for you. In many cases, they will simply wash their hands and state that their job was done once they've filed your trademark application.

Andrei Mincov, a former intellectual property lawyer with over 20 years of experience, knew there HAD to be a better way…

Meet Trademark Factory^®, the only firm in the world that offers trademarking services with a predictable, guaranteed result for a predictable, guaranteed budget. Our licensed lawyers and trademark agents help brand owners from around the world register trademarks for a single all-inclusive flat fee with a 100% money-back guarantee.

Trademark Factory^® offers a unique combination of convenience through web automation, complete predictability of the budget, and professional start-to-finish do-it-for-you service only offered by full-scope intellectual property law firms.

Trademark Factory^® helps entrepreneurs and business owners protect their brands around the world, with most trademarks being filed in the U.S., Canada, European Union, China, and Australia.

The first mandatory step in the process would be for Trademark Factory^® legal team to conduct a comprehensive trademark search and prepare a registrability opinion. It’s not some useless automated search of identical matches offered by many trademarking websites. It’s a real, personalized research conducted by trademark professionals.

If the brand owner's first choice is problematic, they can either get a full no-questions-asked refund or have Trademark Factory^® do additional searches for free until the brand owner comes up with a registrable alternative.

And if the results look good, then Trademark Factory^® will get the trademark filed and handle all other steps in the process, including responses to any and all objections and office actions that the Trademarks Office may issue along the way. There's no need to worry about the budget getting out of control, since Trademark Factory^®'s fixed fee covers it all—from search to mailing you your trademark registration certificate in a custom frame! And the best part is, if the Trademarks Office refuses the application, the brand owners get a full refund—no matter how many hours Trademark Factory^® spent on their case.

No more hourly rates, no more invoices for reporting trivial updates or docketing office actions. No more paying for time. For business owners, this is all binary—either your trademarks get registered or you get your money back!

Trademark Factory^®'s founder, Andrei Mincov, explains his decision to offer money-back guarantee, “If I tell you that your trademarks are registrable, if you give me your business because I told you your trademarks are registrable, if I take your money, and I can’t get your trademarks approved by the Trademarks Office, it’s immoral for me to keep your money. However revolutionary, this approach sounds self-evident to me. So I’m amazed that we’re the only firm in the world that gets it!”

Trademark Factory^®’s stated mission is to help growth-minded entrepreneurs build amazing brands—and they do it one trademark at a time with a 99.3+% rate of success, unseen in this industry.

With more and more raving fans who have gone through his process, Mincov firmly believes that success of his startup will make guaranteed flat-fee trademarking evolve from anomaly to mainstream.