trademark registration

If you've created a unique business name, product name, tagline, or logo and started using it in the marketplace, you may already own valuable common law trademark rights—and you may not even realize it. In fact, gaining a common law trademark is free: you don't need to file anything...

REQUEST A FREE CALL WITH AN ADVISOR NOW Registering a trademark is a crucial step in protecting a company's intellectual property and securing long-term competitive advantages. However, entrepreneurs often face common challenges during the trademark registration process, which can lead to rejection or insufficient protection. This article highlights common trademark...

Brand owners in the United States often face a crucial decision when it comes to trademark protection: whether to file a national trademark application with the United States Patent and Trademark Office (USPTO) or opt for international trademark registration under the Madrid Protocol. While both options provide legal protection, they...

1. How to Protect a Restaurant Name How Do You Protect a Restaurant Name?Want to keep your restaurant’s name and logo all to yourself? Trademarking them is one of the smartest moves you can make. Think of trademarks as your brand’s bodyguard—keeping your name, logo, and...