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Benefits of Registering Trademarks

Why Trademarking MattersI've posted hundreds of videos about trademarks. I've got videos about what to trademark, where to trademark, when to trademark, how to trademark, who to trademark with, and a million other topics. In this video, I will summarize some of my older videos and talk about the benefits...

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Can I Add More Products and Services to My Trademark Application After It Has Been Filed?

Can I Add More Products and Services to My Trademark Application After It Has Been Filed?Sometimes a person or company will file a trademark and realize they left something off their application that should have been included. Maybe it’s an additional product or service, or something they think...

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Can I Change the Trademark Itself After My Trademark Application has been Filed?

Can I Change the Trademark Itself After My Trademark Application has been Filed?Sometimes your trademark might feel like a work in progress. After you file your application, you might think you want to change some aspect of the trademark itself. A lot of applicants frequently ask if they are...

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Can I Trademark a Brand Before It Is Launched? (Intent-to-Use Trademarks)

Can I Trademark a Brand Before It Is Launched?You may be wondering: Can you trademark a name, logo, tagline, or anything before you become known through that brand in the marketplace? And the answer is yes. We can even tell you how to trademark a brand. Filing for trademark...

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Copyright, Trademarks and Patents: What's the Difference?

What Is Intellectual Property?So let’s get started, first of all, intellectual property as a term is an umbrella term. It comprises completely different areas of law that vary in some very important aspects. So when you say “I own intellectual property,” it’s really meaningless unless you really...

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Dividing a USPTO Trademark Application

In this video, I will first explain what division of a trademark application is, and then I'll explain why you would wanna do that. When you file a trademark application that covers multiple products and services, maybe even multiple classes of goods and services, and you got varying results as...

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Do I Have to Be an American Resident to File in the U.S.?

Do I Have to Be an American Resident to File in the U.S.?A lot of people wonder whether they need to live in America in order to file a trademark with the U.S. Trademark Office. The answer is that no, you don’t need to live in...

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5 Things You Should Never Say About Your Brand

Number 1“Our brand name comes from rearranging and changing a few letters of our competitor’s name.” While clever, the best-case scenario will be a trademark so close to another that your brand value will be very low. In the worst case, you will be in the middle of...

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Four Things Most Commonly Trademarked (The Trademark Dance)

I'm going to teach you how to do the trademark dance. And this is the answer to the question we get all the time, What do most companies trademark? There are four things that are most commonly trademarked. And as I said, we are going to learn them through the...

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