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THINKING OF TRADEMARKING YOUR BRAND? Is it possible to trademark dictionary words? To put it simply, absolutely yes, you can trademark dictionary words!. The best example of this is Apple. You can't find a more common word than that. Yet Apple, as we know, is an extremely valuable trademark. You...

Can I Trademark the Same Brand for Different Products or Services?So can you have the same trademark as somebody else if you provide completely different products and services from that other trademark? This is a question a lot of people ask us all the time. Similar Trademarks For Different...

And why should you? Trademarking a book title is an important consideration for authors and publishers alike. It will protect your creation and ensure that it remains associated with a specific work or a book series. Firstly, let's consider why an author should trademark a book title. In the competitive...

If you're using a name, logo, or slogan in your business and haven’t registered it, you might assume that you're automatically protected. And to some extent, that’s true—common law trademark rights can offer limited protection in certain countries. But relying solely on these rights could leave your...

When starting a business, protecting your brand is just as important as launching your product or service. One of the most common questions new entrepreneurs ask is: Does forming an LLC protect my business name from being used by someone else? The short answer: No, forming an LLC does not...

Who Owns the Copyright?Just because you pay someone to create something for you, to paint an image, or design your logo doesn’t mean you own the copyright or other intellectual property in that image. The creator of any material or image automatically receives copyright protection for their work...

Canada and the USFor instance, this is straightforward in Canada because there are two official languages, French and English. Anything you file in English will automatically cover the French version. This can make for some challenging trademark searches because you must look at synonyms not only in one language but...

Set the Stage Andrei!Initially, when the first trademark laws were being adopted, you could only trademark brands that covered physical products. You couldn't trademark brands to cover services. Then, at some point, they figured out that, hey, the brand is equally important to companies that offer services, they should...

Renew, Renew, Renew…In theory, a trademark is the only type of intellectual property that can last forever. You can renew it over and over, which, since 1892, is what Coca-Cola has done without fail. As a result, the brand alone is worth over $70 billion. Not their factories, merchandise,...