Message us

Likelihood of Confusion

[hub]
Section 2(d) Likelihood of Confusion: What It Means and How to Respond

One of the most common reasons trademark applications are refused by the United States Patent and Trademark Office (USPTO) is the so-called Likelihood of Confusion refusal under Section 2(d) of the Lanham Act. For many applicants, this refusal comes as a surprise. After investing time and resources into building...

Click to continue reading
Trademark Review: TTAB Rejects “WISHBONES” Casino Bar Application Over Likelihood of Confusion

💡The Trademark Trial and Appeal Board (TTAB) recently affirmed the refusal to register the trademark WISHBONES for bar services inside a casino, finding it confusingly similar to the already registered mark WISHBONE FARMS for restaurant, catering, and carryout services. This ruling highlights how even modest similarities between marks — especially when...

Click to continue reading
Message us