faq

And why should you? Trademarking a book title is an important consideration for authors and publishers alike. It will protect your creation and ensure that it remains associated with a specific work or a book series. Firstly, let's consider why an author should trademark a book title. In the competitive...

Do All Countries Protect Unregistered Trademarks? (Common-Law Trademarks)A common question is whether or not countries recognize and protect unregistered trademarks. The simple answer to the question is no. Most countries don't. There are a few countries where unregistered, or so-called common-law trademarks, are given some limited protection. Among them...

THINKING OF TRADEMARKING YOUR BRAND?Here's another commonly asked question: "Does my trademark need to match my company name?" or "Do I have to have a company name that's the same as my trademark?" People tend to believe that they must establish ownership of a company or an LLC before...

Who Owns the Copyright?Just because you pay someone to create something for you, to paint an image, or design your logo doesn’t mean you own the copyright or other intellectual property in that image. The creator of any material or image automatically receives copyright protection for their work...

Canada and the USFor instance, this is straightforward in Canada because there are two official languages, French and English. Anything you file in English will automatically cover the French version. This can make for some challenging trademark searches because you must look at synonyms not only in one language but...

Set the Stage Andrei!Initially, when the first trademark laws were being adopted, you could only trademark brands that covered physical products. You couldn't trademark brands to cover services. Then, at some point, they figured out that, hey, the brand is equally important to companies that offer services, they should...

Renew, Renew, Renew…In theory, a trademark is the only type of intellectual property that can last forever. You can renew it over and over, which, since 1892, is what Coca-Cola has done without fail. As a result, the brand alone is worth over $70 billion. Not their factories, merchandise,...

Trademark Cancellation Trademark Cancellation Proceedings in the US and Canada allow you to request the trademark office inquire whether that trademark owner is still using the trademark. If they cannot prove continued use, the trademark office will remove that mark from the register in a process known as “clearing the...

THINKING OF TRADEMARKING YOUR BRAND? There are a few things you can trademark: product names, service names, taglines, logos, and a few other things. But product names were the original reason for trademarking. When someone had a product that was legitimate and physical, there was often a brand name attached...