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What Is Conventional Priority?
What Is Conventional Priority?

How It WorksLet’s say that you are in the US filing your US trademark on January 5 and not filing in any other country. Then, suppose Mean Company Inc. files for the same trademark in Canada the following April. They are first in line in Canada because you have...

What is Madrid Protocol?
What is Madrid Protocol?

Madrid Protocol is an international treaty that allows most businesses in the world to file one trademark application and just put checkmarks next to the countries where they want their trademark registered. And when I said, "most business owners", unfortunately, there are some countries that are not yet members of...

What is Post-Allowance Statement / Declaration of Use?
What is Post-Allowance Statement / Declaration of Use?

Trademark Services in the Great White North: Filing a Declaration of Use in CanadaIn the U.S. it's called a Statement of Use. In Canada, it's called a Declaration of Use. If you filed your trademark based on proposed use or intent to use (when you file your trademark before...

What Is Post-Registration Statement of Use?
What Is Post-Registration Statement of Use?

Any worthwhile trademark companies working in the U.S. worth their salt can tell you what a post-registration statement of use is. In the United States, a Post Registration Statement of Use is filed between the fifth and sixth years of an ongoing 10-year trademark, proving that the trademark is...

What Is the Difference Between Trademarks and Copyright?
What Is the Difference Between Trademarks and Copyright?

Those of you who've listened to my story, who know my story, you would know that I started as a copyright lawyer to help my dad protect his rights on the music he wrote against the radio station that stole his music to make an ad out of that for...

What Is the Difference Between Trademarks and Patents?
What Is the Difference Between Trademarks and Patents?

While both patents and trademarks are types of intellectual property, they are at the opposite ends of that spectrum. Trademarks if you watched one of my previous videos the function of a trademark is to allow your market, your customers, your potential customers to tell your products and services apart...

What Is the Trademarking Process?
What Is the Trademarking Process?

For many people, filing a trademark is an unfamiliar process, with a lot of different steps to take, so it can be hard to understand everything that goes into filing a trademark. Unless you’ve worked in a trademark company or paid trademark attorney costs, you might not know much...

What Is Weekly Confusion Watch Service?
What Is Weekly Confusion Watch Service?

What Are the Advantages?There are a few reasons why you want to do it. Because the trademark registration process, as you will know, is long. It takes several months, 18 months in Canada, 14 months in the US, 12 months in Europe. It takes about eight months in Canada,...

What Makes a Brand Valuable?
What Makes a Brand Valuable?

The First RequirementFirst of all, the brand needs to be memorable. People need to be able to remember what your brand really is. How it looks, what it means, how it sounds... And it doesn't have to be the most masterful piece of art for it to be a good...

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