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What Are Your Thoughts, Andrei?You may hear me say, "trademark search, trademark search." Every single video that I do has this idea that you should start the process with a trademark search. So here is why this is a good idea, why you should not file a trademark without...

Why Trademark Registration Is So ImportantIf someone has already trademarked a brand similar to the one you have in mind, you are essentially building someone else’s brand. It’s just a matter of time before they notice you and force you to rebrand and pay them every dime you...

What It Means for EU Trademarks?EU trademarks registered by December 31, 2020, automatically acquired their UK registration. Registrations after that date require direct application of their UK trademark registration. However, a grace period ending in September 2021 allows you to claim the filing priority date of your EU trademark...

It’s a story we’ve heard many times before when someone with an idea for a trademark is beaten to the punch by another quicker applicant. It’s something of a hidden trademark cost in that slowness to act is punished over the faster applicant. Will the trademark examiner...

Will the Trademarks Office Help Me Enforce My Trademarks?...

A Plain-English Guide to Understanding and Responding to a USPTO Trademark Office ActionYou open the email. It’s from the USPTO. Subject line: “Office Action Issued.” If this is your first trademark application, that phrase alone can trigger panic. You might think: “Did I just get rejected?”“Is my trademark...

If you're building a brand in Canada or the United States, working with a qualified trademark attorney is one of the smartest investments you can make. Whether you're a Canadian entrepreneur, a U.S. business owner, or an international company looking to protect your brand in North America, understanding what...

In today’s competitive marketplace, protecting your brand’s identity is paramount. When you discover that another party has applied for a trademark that may infringe upon your rights, understanding how to file an opposition to a trademark application is critical. At TrademarkFactory, we specialize in assisting businesses with the...

Tips for Your Trademark Registration ProcessTip #1Tip number one, get it done. Unless you're building your business hoping to fail miserably in the next year or two, there's really no situation in which not having your brand trademarked is better than having your brand trademarked. Every single time, having your...