Protecting your brand name, logo or slogan is one of the most important legal moves you can make for your business. But when it comes to filing a trademark application, many entrepreneurs ask: “Do I have to hire a trademark attorney?” The short answer: not always. However, in many cases...
Launching a new product or rebranding a company is exciting, but protecting the brand demands clear planning, disciplined budgeting, and straight answers. This guide gives practical, professional advice on hiring a trademark attorney without overspending, what “cheap” should (and should not) mean, and how to get a strong trademark application...
Hi, I'm Andrei Mincov, and I'm here to share the 7 red flags you should watch out for when you shop around for trademarking services. I founded Trademark Factory® because I saw thousands of brand owners ripped off by all sorts of websites and law firms who hide behind terms...
Consider Your Trademarking OptionsYou can file your trademarks yourself. You can use an online trademark filing service. You can go with the company I founded, Trademark Factory® or you can use traditional law firms and attorneys. And here, I'm going to explain the benefits and dangers of using such firms...
If you're building a brand in Canada or the United States, working with a qualified trademark attorney is one of the smartest investments you can make. Whether you're a Canadian entrepreneur, a U.S. business owner, or an international company looking to protect your brand in North America, understanding what...
Understanding trademark law can be tricky, especially when you're trying to protect your brand. Even though costs might be a worry, hiring a skilled trademark lawyer is often really important. Since only about half of trademark applications get approved by the USPTO, having a good lawyer is really helpful. In...